Outreach
Targeted Outreach to High Schools

The Outreach Office is dedicated to building partnerships with historically underserved communities and the high schools that serve them. Our goal is to encourage and attract graduating seniors to attend De Anza College upon completion of high school. Services include college presentations, campus tours, invitations to high school student empowerment conferences, a high school partner conference and breakfast, high school application events, and Enrollment Day.


College Presentations

  1. Increase awareness of De Anza College's offerings and encourage applications from graduating seniors.
  2. Tailored Messaging: Customize presentations for each high school based on student demographics, academic interests, and community needs.
  3. Consider possibly multilingual presentations: Offer presentations in multiple languages to accommodate diverse student populations.
  4. Student Panelists: Include current De Anza students, especially alumni from those high schools, to share relatable experiences.
  5. Data-Driven Approach: Use enrollment and application statistics to target underrepresented high schools more effectively.

Campus Tours: Familiarize students with the campus environment, facilities, and resources to foster a sense of belonging.

  1. Thematic Tours: Offer specialized tours (e.g., STEM-focused, arts and humanities, student services). Working closely with other departments
  2. Interactive Elements: Include hands-on activities such as visiting labs or engaging with student clubs.
  3. Virtual Tour Options: Create virtual tours for schools unable to travel to the campus. Something to explore with Communications team
  4. Incentives for Attendance: Provide swag to feel connected to the college

Empowerment Conferences: HS conference recruiting event - Inspire students through motivational programming and promote pathways to De Anza College.

  1. Interactive Workshops: Include sessions on overcoming challenges, goal setting, higher ed plans, social and cultural barriers, and financial aid planning.
  2. Keynote Speakers: Feature successful alumni or motivational figures from the community.
  3. Follow-Up Engagement: Registration form to share personalized next steps after the event.
  4. Feedback Loop: Use surveys to refine future events and utilize for programs to recruit students.

High School Partner Conference/Breakfast: Strengthen relationships with high school counselors and administrators to create seamless pipelines to De Anza College

  1. Include sessions on supporting first-generation students or navigating financial aid.
  2. Resource Sharing: Provide updated materials on programs, admissions timelines, and key events.
  3. Use feedback to address gaps and refine strategies for reaching students.

Application Events and Enrollment Days: Simplify the application and enrollment process to boost matriculation rates.

  1. Enrollment Services: Offer application assistance, financial aid help, and academic counseling in one event.
  2. Dedicated Workshops: Provide focused sessions for students needing extra guidance, such as ESL learners or first-generation applicants.
  3. Family Involvement: Include resources and sessions for parents to address concerns and build support. Parent session during enrollment day.

Orientation sessions

  1. State required resources and information for all incoming students.
  2. Personalized Resources: Provide checklists and guides tailored to students’ goals (e.g., transfer, career training).
  3. Peer Mentoring: Connect students with current students who can guide them through their transition.



Lead: Stacey Carrasco, Outreach Office

Plan Lead: Stacey Carrasco

Plan Timeline

Winter 2024

Invite high school students to our enrollment day and the outreach office to learn more about De Anza College.

Invitation to do early registration and orientation to high schools to historically underserved communities.

Invitation to our high school empowerment conferences for Black, Latinx, Filipinx, Pacific Islander, and Southeast Asian communities

Our student success specialist(s) works with high schools from disproportionately impacted communities to do college workshops, tabling, and other support services for our local high schools.

Work with admissions and records to open Fall/Summer early to assist in early matriculation.

Conduct application workshops onsite at our local high school partners (48 high schools) with a priority of working with historically underrepresented communities. Additionally sending counselors and staff that can culturally connect with the community.

Status: Completed

Spring 2024

Invitation to do early registration and orientation to high schools to historically underserved communities.


Invitation to our high school empowerment conferences for Black, Latinx, Filipinx, Pacific Islander, and Southeast Asian communities

Our student success specialist(s) works with high schools from disproportionately impacted communities to do college workshops, tabling, and other support services for our local high schools.

Work with admissions and records to open Fall/Summer early to assist in early matriculation.

Conduct application workshops onsite at our local high school partners (48 high schools) with a priority of working with historically underrepresented communities. Additionally sending counselors and staff that can culturally connect with the community.

Status: Completed

Fall 2024

During the high school partner conference/breakfast session (Nov. 1, 2024), we will discuss the latest updates regarding our campus programs and initiatives. High School counselors will have the opportunity to learn about new degree/cert offerings, resources, and support services available to students. Additionally, we discuss our partnership opportunities with the high school in recruiting students to De Anza College. The connection and collaboration are invaluable to us in helping students transition smoothly into higher education. We believe that by working together, we can make a significant impact on guiding students towards their academic and career goals. Including gifts and swag can enhance the experience and leave a positive impression on high school counselors.


Enrollment Day last Saturday of April.


Conduct application workshops onsite at our local high school partners (48 high schools) with a priority of working with historically underrepresented communities. Additionally sending counselors and staff that can culturally connect with the community.

Status: Completed

Winter 2025

Invite high school students to our annual empowerment conference. This year a 1 day conference to learn more about De Anza College. Target recruitment efforts to graduating seniors as capacity is limited.


Our student success specialist(s) will be working to inform high school counselors of our conference event while also providing college workshops, tabling college nights, and other support services for local high schools. Our efforts will be focused on working with high schools from disproportionately impacted communities.

Status: In Progress

Spring 2025

Focus on empowerment conference. Inform high school students of enrollment day and recruit and notify students of the outreach office resources and to learn more about De Anza College.

Invitation to do early registration and orientation to high schools to historically underserved communities.


Our student success specialist(s) will continue to work on outreach events at local highs schools but will also work to promote enrollment day at De Anza College while building an orientation schedule.

Status: Not started

Fall 2025

During the summer, project plan for the year strategizing on high school events and create a action plan for the year of collaboration with local high schools. Building a continued relationship and presence on local high school campuses.

Status: Not started

Winter 2026

invite high school students to our enrollment day and the outreach office to learn more about De Anza College.

Invitation to do early registration and orientation to high schools to historically underserved communities.


Invitation to our high school empowerment conferences for Black, Latinx, Filipinx, Pacific Islander, and Southeast Asian communities


Our student success specialist(s) works with high schools from disproportionately impacted communities to do college workshops, tabling, and other support services for our local high schools.

Status:

Spring 2026

invite high school students to our enrollment day and the outreach office to learn more about De Anza College.

Invitation to do early registration and orientation to high schools to historically underserved communities.


Invitation to our high school empowerment conferences for Black, Latinx, Filipinx, Pacific Islander, and Southeast Asian communities


Our student success specialist(s) works with high schools from disproportionately impacted communities to do college workshops, tabling, and other support services for our local high schools.

Status:

Fall 2026

Status:

Winter 2027

invite high school students to our enrollment day and the outreach office to learn more about De Anza College.

Invitation to do early registration and orientation to high schools to historically underserved communities.


Invitation to our high school empowerment conferences for Black, Latinx, Filipinx, Pacific Islander, and Southeast Asian communities


Our student success specialist(s) works with high schools from disproportionately impacted communities to do college workshops, tabling, and other support services for our local high schools.

Status:

Spring 2027

invite high school students to our enrollment day and the outreach office to learn more about De Anza College.

Invitation to do early registration and orientation to high schools to historically underserved communities.


Invitation to our high school empowerment conferences for Black, Latinx, Filipinx, Pacific Islander, and Southeast Asian communities


Our student success specialist(s) works with high schools from disproportionately impacted communities to do college workshops, tabling, and other support services for our local high schools.

Status:

Fall 2027

Status:
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